PinLocal is the UK’s leading lead generation company for live customer leads to businesses. They source thousands of live customer leads every month in a small number of key industries and are the UK’s #1 supplier of leads to removals and conveyancing firms.
When You Move approached Umbra to provide acquisition financing for their purchase of PinLocal. With deal terms already agreed, they needed a partner who could move quickly and structure a bespoke and flexible facility.
Umbra Capital Partners completed due-diligence and negotiated long-form documentation within six weeks to enable the acquisition to take place in a timely manner. As part of their desire to partner with clients and participate in the upside, Umbra took their arrangement fees as equity and will sit on the board of the combined business going forward.